Scott Kirsner’s Case Study for FRONTLINE Broadcast

Filmmaker David Iverson

To keep up with the shifting landscape of new technology, ITVS commissioned author Scott Kirsner to find out what independent filmmakers are doing in the field.

For the documentary MY FATHER, MY BROTHER AND ME, airing Feb. 3 on FRONTLINE, David Iverson and Michael Schwarz set out to tell a “detective story” about research that seeks to understand the workings of Parkinson’s disease—as well as a personal story of his own confrontation with the disease. As part of his process, and for the first time, Iverson decided to create a series of Internet videos that would lead up to the film’s broadcast.

Read the case study on MY FATHER, MY BROTHER AND ME >>

Be sure to check out other case studies and interviews with Byron Hurt (HIP-HOP: Beyond Beats and Rhymes), Katy Chevigny (ELECTION DAY), Curt Ellis (KING CORN), Hunter Weeks and Josh Caldwell (10 MPH), Tiffany Shlain (THE TRIBE) and Brad Lichtenstein (WHAT WE GOT) for their perspectives on distributing and marketing films

Get Scott Kirsner’s “Top Five Digital Strategies for Social Issue Filmmakers” >>

Tags: digital, film resources, Frontline